Retailers gear up for final holiday sales rush.
Retailers are pulling out all stops to entice shoppers in for last minute shopping the final weekend before christmas.
A big reason retailers are braced for an onslaught of last minute christmas shoppers is last weekend's poor weather.
A major winter storm kept most of the country shoppers away from stores.
Even before this weekend, the National Retail Federation raised projections for holiday sales to grow 3.3 percent over last year.