New campaign urges parents to talk to their kids about the dangers of underage drinking.
A new report shows more kids have tried alcohol.
Now the federal government is launching a new campaign ahead of summer encouraging parents to talk to their kids early about underage drinking.
The new government survey shows 33 percent of 8th graders and 70 percent of 12th graders in the have tried alcohol.
65 percent of teens who drink say they "get drunk" in a typical month.
The Surgeon General is supporting a new federal campaign telling parents "Talk, They Hear You".
A series of public service announcements encourage parents to start talking with kids as young as 9-years-old about alcohol.
Its an age when parents still have a lot of influence, but its also when research shows kids start thinking about experimenting with alcohol.
By engaging early, health experts hope to reduce the often deadly consequences of underage drinking.